The Cranky PM Opinionated MVP Framework
$19 (Will be $29 after August 1st - not because of fake scarcity, but because I'm tired of undercharging)
Another MVP Framework? Yeah, I Know.
Look, I get it. You've seen a dozen MVP frameworks already. Most of them are just "talk to customers and build small" dressed up with fancy diagrams and buzzwords.
This one's different because it starts with a simple premise: your MVP probably sucks because you're trying not to offend anyone.
The Problem with Your Current Approach
You're building "solutions" that could work for everyone, which means they're exciting to no one. You're scared to build something opinionated because what if some potential users don't like it?
Guess what? They're not going to like your bland, committee-designed product either. They're just going to ignore it instead of complaining about it.
What This Framework Actually Does
This isn't about building smaller features. It's about building more polarizing features.
- Conviction-driven prioritization - Stop asking "what should we build?" Start asking "what are we willing to be wrong about?"
- Target market polarization - Identify who your product pisses off (and why that's good)
- Offensive feature identification - Find the bold stuff you talked yourself out of shipping
- Strong opinion validation - Test for passionate reactions, not polite approval
24 pages of worksheets and frameworks to help you build something people actually give a shit about.
Who This Is For
- Developers building products who are tired of generic "user-friendly" advice
- PMs stuck building feature factories instead of opinionated products
- UX designers who know their users but get overruled by "data" that says nothing
- Anyone building something they're scared to ship because it might offend people
Who This Isn't For
- Teams that think all feedback is good feedback
- PMs who measure success by how many features they ship
- Anyone looking for "best practices" that work for every product
- People who think controversial means broken
What You Get
- Framework Usage Guide - When to use this stuff (and when not to)
- The Problem With Polite MVPs - Why inoffensive products fail
- Conviction-Driven Feature Framework - Prioritization based on strong opinions
- Target Market Polarization Analysis - Figure out who you're NOT building for
- Offensive Feature Identification - Recover the risky features you killed
- Strong Opinion Validation Framework - Test for passion, not politeness
- Launch Strategy for Opinionated Products - Messaging that repels wrong users
- Staying Opinionated Post-Launch - Resist dilution from people who were never your customers
- Implementation Worksheets - Tactical stuff you can actually use
- Stop Building Generic Tools - Final manifesto about building boldly specific products
Why $19?
Because I'm not trying to get rich selling you repackaged Lean Startup advice. This is the price of a few cups of coffee, which is probably what you'll spend procrastinating instead of making hard product decisions.
If $19 feels like too much for 24 pages of frameworks that might help you build something people actually want, keep reading free blog posts and wondering why your MVPs get no reactions.
Fair Warning
This framework will make you build more controversial products.
Some people will hate what you ship.
That's the point.
If you're not ready to piss off the wrong users to delight the right ones, save your money.
24 pages • PDF download • No bullshit • Immediate access
What You Get